PRR 346 - Health Care Public Relations
(3 cr.) This course is designed to introduce students to one of the fastest-growing areas of public relations practice. Partly because of a rapidly aging population, health care is expected to be a vibrant area of public relations for years to come. Students learn about the myriad challenges facing health care public relations practitioners in fields such as hospital, pharmaceutical, medical, medical device, health advocacy and government public relations. Students develop their critical thinking skills as they explore the most complicated health care system in the industrialized world. Prerequisite: PRR 101, PRR 201; As Needed

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