PRR 495 - Public Relations Campaigns
(3 cr.) This course is the capstone for students preparing for a career in public relations. Students develop the mindset of a strategic communicator through case analyses and problem-solving exercises. Attention is focused on the public relations planning process. Student teams develop strategic public relations plans for actual clients. Students are expected to demonstrate oral and written communication skills as well as proficiencies in critical thinking, reasoning, creative thinking and quantitative reasoning. Prerequisite: PRR 101, PRR 201, PRR 332; Every Year, Fall and Spring

Spring 2015   |   Fall 2015