Program Overview

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The School of Communications' master of science degree program in interactive media focuses on the principles and practices of creating content for distribution through the Internet, portable media devices and related digital platforms.

The degree program's mission is to provide a master's level education where students prepare to become leaders, producers, and managers for national and global organizations in the field in interactive media.

In addition to course work that explores professional production techniques and tools, students also engage in rigorous academic study of communications theory and innovative thinkers whose work is indispensable to understanding the shift from legacy media to online. The combination of study in the intellectual and production aspects of interactive media transforms our students into outstanding practitioners and leaders.

Two professional tracks

ICM students choose between two professional tracks in production or social media. These tracks build on the core courses while allowing students to immerse themselves in a specific discipline related to the program.

Online certificate programs in social media are also offered. Click here to learn more.

Diverse student body

Our students are from all over the country, from varied walks of life, and from many different professional and educational backgrounds. Designers, journalists, filmmakers, writers, musicians, artists, and programmers are but a few of the professions represented by our students.  This diversity gives our students a rich exposure to many experiences and career opportunities.

Opportunities in Interactive Media

ICM graduates can compete for a range of job opportunities including:

  • Web producers leading production teams
  • Interactive content developers
  • Digital media producers in audio, video, and film
  • User experience designers for Web sites and mobile applications
  • Social media specialists
  • Editors and managers of online content

Graduates can find careers in a variety of departments within organizations as well as in industries including:

  • Advertising
  • Corporate communications
  • Public relations
  • Entertainment industry (including film, television and gaming companies)
  • Marketing
  • Healthcare
  • Journalism
  • Publishing
  • Schools and colleges
  • Sports

To discuss your background and the interactive media graduate program, please call the online admissions office at 877-403-4277.  You can also use our Live Chat feature at the top of this page, or simply request information or submit an application - and we will contact you shortly.

    Learn more about the program structure