June 22, 2011 - Life's A Beach In New Jersey Voters Tell Quinnipiac University Poll; But Give Us More Bathrooms, Voters Say 5-1

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A total of 79 percent of New Jersey voters say the Garden State is a "very good" or "fairly good" place to live, according to a Quinnipiac University poll released today. Another 20 percent say New Jersey is a "fairly bad" or "very bad" place to live.

By similar numbers, New Jersey voters say the Garden State is good place for a vacation, with 80 percent saying "very good" or "fairly good" and 17 percent saying "fairly bad" or "very bad," the independent Quinnipiac (KWIN-uh-pe-ack) University poll finds.

A total of 86 percent of voters under 35 like New Jersey as a place to live, more than older voters, but 66 percent of these younger voters like the Garden State as a place to vacation, less than older voters.

While 73 percent of all voters would recommend to family and friends that they vacation in New Jersey, only 58 percent of younger voters would plug their home state.

In fact, 66 percent of all voters, Democrats more than Republicans, plan to vacation or sightsee in the Garden State this year, including 71 percent of voters with children under 18.

Asked what they like to do most in New Jersey:
  • 49 percent like ocean beaches;
  • 11 percent like Atlantic City;
  • 11 percent like sightseeing;
  • 10 percent like the boardwalk.
"We like living in New Jersey and - overwhelmingly - we'd invite out-of-staters to spend their vacations here. Partly the invitation might reflect New Jerseyans' recognition that tourism is big business for their state," said Maurice Carroll, director of the Quinnipiac University Polling Institute.

Tourism is "very important" to New Jersey's economy, 70 percent of voters say. Another 24 percent say "somewhat important."

"The beach, the boardwalk or Atlantic City is the favorite destination for two-thirds of New Jerseyans," Carroll added.

Shore communities have too many restrictions for getting to the beach, 48 percent of voters say, while 43 percent say there's enough beach access. The biggest objection comes from voters along the shore who say 55 - 40 percent that there are too many restrictions. Rural voters share that sentiment 48 - 40 percent. Urban voters say 46 - 41 percent that there is enough access.

New Jersey voters from all areas agree 83 - 15 percent that the state should require towns to provide restrooms at the beach. Women want more bathrooms 86 - 12 percent while men want them 80 - 18 percent. Voters from all areas feel the need for more bathrooms.

"Voters of every stripe want bathrooms at the beach," Carroll said.

From June 14 - 19, Quinnipiac University surveyed 1,610 registered voters with a margin of error of +/- 2.4 percentage points. Live interviewers call land lines and cell phones.

The Quinnipiac University Poll, directed by Douglas Schwartz, Ph.D., conducts public opinion surveys in Pennsylvania, New York, New Jersey, Connecticut, Florida, Ohio and the nation as a public service and for research. For more data or RSS feed- http://www.quinnipiac.edu/polling.xml, call (203) 582-5201, or follow us on Twitter.

25. How would you rate New Jersey as a place to live - very good, fairly good, fairly bad, or very bad?
                     Tot    Rep    Dem    Ind    Men    Wom    Wht    Blk
 
Very good            28%    31%    33%    23%    26%    30%    30%    31%
Fairly good          51     48     52     52     51     50     50     47
Fairly bad           13     14      9     17     15     12     15      9
Very bad              7      7      5      7      6      7      5     11
DK/NA                 1      -      1      1      1      1      1      3
 
                                          Philly        HaveKids
                     Urban  SbUrbn ExUrbn land   Shore  Under18yrs
 
Very good            32%    29%    28%    22%    31%    27%
Fairly good          47     53     56     49     48     48
Fairly bad           11     12     10     20     12     16
Very bad              7      5      5      9      7      7
DK/NA                 2      1      1      -      1      2
 
                     AGE IN YRS.......    INCOME.............
                     18-34  35-54  55+    <50    50-100 >100K
 
Very good            34%    23%    33%    29%    26%    29%
Fairly good          52     49     50     50     53     48
Fairly bad           11     16     11     11     16     16
Very bad              3     10      6      8      4      6
DK/NA                 -      2      1      1      1      -
 
TREND: How would you rate New Jersey as a place to live -very good, fairly good, fairly bad, or very bad?
                     Jun 22  Jun 18  Jul 15
                     2011    2010    2009
 
Very good            28      27      27
Fairly good          51      51      51
Fairly bad           13      14      13
Very bad              7       8       8
DK/NA                 1       1       1
 
26. How would you rate New Jersey as a place to take a vacation - very good, fairly good, fairly bad, or very bad?
                     Tot    Rep    Dem    Ind    Men    Wom    Wht    Blk
 
Very good            35%    40%    34%    33%    31%    40%    39%    29%
Fairly good          45     42     51     43     48     43     44     49
Fairly bad           11     11     10     13     13     10     11     10
Very bad              6      6      4      9      7      6      4     10
DK/NA                 2      2      1      2      1      2      2      1
 
                                          Philly        HaveKids
                     Urban  SbUrbn ExUrbn land   Shore  Under18yrs
 
Very good            32%    33%    36%    31%    45%    30%
Fairly good          45     45     45     48     43     44
Fairly bad           10     13     13     11      8     14
Very bad             10      7      4      7      3     11
DK/NA                 3      1      1      2      1      1
 
                     AGE IN YRS.......    INCOME.............
                     18-34  35-54  55+    <50    50-100 >100K
 
Very good            21%    33%    45%    37%    37%    30%
Fairly good          45     49     43     47     46     46
Fairly bad           23     10      7      9     11     15
Very bad             10      7      3      6      6      7
DK/NA                 1      -      3      1      1      2
 
TREND: How would you rate New Jersey as a place to take a vacation - very good, fairly good, fairly bad, or very bad?
                     Jun 22  Jun 18  Jul 15
                     2011    2010    2009
 
Very good            35      33      33
Fairly good          45      46      48
Fairly bad           11      12      11
Very bad              6       6       6
DK/NA                 2       2       2
 
 
27. Would you recommend to out of state family and friends, that they vacation in New Jersey, or not?
                     Tot    Rep    Dem    Ind    Men    Wom    Wht    Blk
 
Yes                  73%    76%    79%    67%    71%    75%    76%    70%
No                   25     23     20     32     28     23     23     28
DK/NA                 1      1      2      1      1      1      1      2
 
                                          Philly        HaveKids
                     Urban  SbUrbn ExUrbn land   Shore  Under18yrs
 
Yes                  74%    68%    74%    75%    78%    70%
No                   24     30     25     24     20     28
DK/NA                 2      2      1      1      1      2
 
                     AGE IN YRS.......    INCOME.............
                     18-34  35-54  55+    <50    50-100 >100K
 
Yes                  58%    75%    80%    78%    69%    73%
No                   42     24     18     22     28     27
DK/NA                 -      2      1      1      3      -
 
TREND: Would you recommend to out of state family and friends, that they vacation in New Jersey, or not?
                     Jun 22  Jun 18  Jul 15
                     2011    2010    2009
 
Yes                  73      70      72
No                   25      29      27
DK/NA                 1       1       1
 
 
28. Do you plan to spend time vacationing or sightseeing in New Jersey this summer?
                     Tot    Rep    Dem    Ind    Men    Wom    Wht    Blk
 
Yes                  66%    64%    71%    63%    68%    65%    66%    67%
No                   32     33     26     36     31     32     33     30
ALREADY HAVE(VOL)     1      2      -      1      1      2      1      1
DK/NA                 1      1      2      -      -      1      1      2
 
                                          Philly        HaveKids
                     Urban  SbUrbn ExUrbn land   Shore  Under18yrs
 
Yes                  73%    68%    63%    64%    65%    71%
No                   26     30     36     34     32     28
ALREADY HAVE(VOL)     1      -      1      2      2      1
DK/NA                 1      2      1      -      1      1
 
                     AGE IN YRS.......    INCOME.............
                     18-34  35-54  55+    <50    50-100 >100K
 
Yes                  67%    74%    61%    67%    69%    67%
No                   31     24     37     30     28     31
ALREADY HAVE(VOL)     2      -      1      1      1      2
DK/NA                 -      1      1      1      1      -
 
 
29. (If plan to or did q28) About how long do you think you will (or did you) vacation or sightsee in New Jersey this summer - a few days, about a week, about 2 weeks, or more than that?
                     NEW JERSEY VACATIONERS Q28..........................
                     Tot    Rep    Dem    Ind    Men    Wom    Wht    Blk
 
A few days           33%    29%    38%    33%    32%    35%    30%    46%
A week               27     29     22     30     29     26     28     12
2 weeks              18     20     16     18     17     19     20     13
More                 20     20     23     17     21     18     20     25
DK/NA                 2      1      2      2      1      2      1      4
 
                                          Philly        HaveKids
                     Urban  SbUrbn ExUrbn land   Shore  Under18yrs
 
A few days           34%    32%    34%    33%    35%    34%
A week               34     29     30     28     16     27
2 weeks              19     18     21     17     16     19
More                 13     18     14     20     31     18
DK/NA                 -      3      2      1      1      2
 
                     AGE IN YRS.......    INCOME.............
                     18-34  35-54  55+    <50    50-100 >100K
 
A few days           40%    34%    29%    28%    36%    36%
A week               25     27     28     30     22     27
2 weeks              13     20     18     18     19     18
More                 21     17     23     20     22     19
DK/NA                 2      2      1      4      1      -
 
TREND: (If plan to or did) About how long do you think you will (or did you) vacation or sightsee in New Jersey this summer - a few days, about a week, about 2 weeks, or more than that?
                     NEW JERSEY VACATIONERS
                     Jun 22  Jun 18  Jul 15
                     2011    2010    2009
 
A few days           33      27      36
A week               27      28      31
2 weeks              18      21      14
More                 20      21      17
DK/NA                 2       3       2
 
 
30. Which of the following do you most like to do in New Jersey - sightsee, go to ocean beaches, boardwalks, lake beaches, amusement parks or casinos in Atlantic City?
                     Tot    Rep    Dem    Ind    Men    Wom    Wht    Blk
 
Sightsee             11%    11%    10%    11%    11%    11%    10%    11%
Ocean beaches        49     52     48     49     48     49     54     29
Boardwalks           10      8     13     10     10     10     10     15
Lake beaches          7      6      7      7      8      6      6      7
Amusement parks       4      3      5      3      4      4      2     12
Casinos in AC        11     10     13     11     10     12     10     22
DK/NA                 8     10      5      8      8      8      8      4
 
                                          Philly        HaveKids
                     Urban  SbUrbn ExUrbn land   Shore  Under18yrs
 
Sightsee              9%    11%    15%     9%    12%    10%
Ocean beaches        42     51     44     53     50     53
Boardwalks            8      9      9     10     14      7
Lake beaches         10      6     12      6      4      8
Amusement parks       5      5      1      3      5      8
Casinos in AC        16     13      8     10      9      9
DK/NA                 9      7     11      9      6      6
 
                     AGE IN YRS.......    INCOME.............
                     18-34  35-54  55+    <50    50-100 >100K
 
Sightsee              6%    11%    12%    14%    10%    10%
Ocean beaches        53     52     46     36     50     62
Boardwalks           15      8      8     15     10      5
Lake beaches          6      9      6      7      9      6
Amusement parks       5      4      3      5      5      2
Casinos in AC        13      8     14     17      9      8
DK/NA                 2      8      9      6      7      7
 
TREND: Which of the following do you most like to do in New Jersey - sightsee, ocean beaches, boardwalks, lake beaches, amusement parks, or casinos in Atlantic City?
                     Jun 22  Jun 18  Jul 15
                     2011    2010    2009
 
Sightsee             11       8       9
Ocean beaches        49      50      49
Boardwalks           10       9       9
Lake beaches          7       8       5
Amusement parks       4       7       8
Casinos in AC        11      10      13
DK/NA                 8       8       7
31. Which of the following is most important for you when you go on vacation - visiting places of historical and cultural interest, recreational activities, fine dining, activities for whole family, or relaxing?
                     Tot    Rep    Dem    Ind    Men    Wom    Wht    Blk
 
Historical/cultural  21%    20%    19%    23%    18%    23%    22%    17%
Rec activities       10      9      9     11     14      6     11     10
Fine dining           6      6      6      5      8      4      6      5
Act for family       29     29     35     25     25     33     27     44
Relaxing             32     33     28     32     33     31     33     22
DK/NA                 3      3      2      2      2      3      2      1
 
                                          Philly        HaveKids
                     Urban  SbUrbn ExUrbn land   Shore  Under18yrs
 
Historical/cultural  15%    25%    23%    14%    22%    13%
Rec activities       11      9      9     10     13      8
Fine dining           5      7      4      6      6      2
Act for family       36     26     29     33     27     54
Relaxing             28     31     32     36     30     22
DK/NA                 5      2      2      1      3      -
 
                     AGE IN YRS.......    INCOME.............
                     18-34  35-54  55+    <50    50-100 >100K
 
Historical/cultural  15%    16%    27%    23%    21%    18%
Rec activities       17      9      8     11      8     11
Fine dining           6      4      7      5      5      7
Act for whole fam    29     41     20     27     31     32
Relaxing             33     27     34     30     32     32
DK/NA                 -      2      4      4      1      1
 
TREND: Which of the following is most important for you when you go on vacation - visiting places of historical and cultural interest, recreational activities, fine dining, activities for whole family, or relaxing?
                     Jun 22  Jun 18  Jul 15
                     2011    2010    2009
 
Historical/cultural  21      20      21
Rec activities       10      13      12
Fine dining           6       5       6
Act for family       29      26      27
Relaxing             32      33      32
DK/NA                 3       3       3
 
 
32. How important do you think tourism is to New Jersey's economy - very important, somewhat important, not very important or not important at all?
                     Tot    Rep    Dem    Ind    Men    Wom    Wht    Blk
 
Very important       70%    75%    74%    64%    66%    73%    70%    76%
Smwht important      24     23     21     26     26     22     25     16
Not very important    4      2      4      6      5      4      4      5
Not important at all  1      -      1      1      1      1      1      2
DK/NA                 1      -      -      2      2      1      -      2
 
                                          Philly        HaveKids
                     Urban  SbUrbn ExUrbn land   Shore  Under18yrs
 
Very important       65%    68%    67%    72%    76%    63%
Smwht important      26     25     26     24     20     29
Not very important    3      6      4      3      3      5
Not important at all  3      1      2      -      -      2
DK/NA                 3      -      1      -      1      2
 
                     AGE IN YRS.......    INCOME.............
                     18-34  35-54  55+    <50    50-100 >100K
 
Very important       53%    67%    79%    76%    70%    62%
Smwht important      31     27     18     19     24     29
Not very important   12      4      1      3      4      6
Not important at all  2      1      1      1      1      2
DK/NA                 1      1      1      1      1      1
 
TREND: How important do you think tourism is to New Jersey's economy - very important, somewhat important, not very important or not important at all?
                     Jun 22  Jun 18  Jul 15
                     2011    2010    2009
 
Very important       70      68      65
Smwht important      24      26      29
Not very important    4       4       4
Not important at all  1       1       2
DK/NA                 1       1       -
 
 
33. In general, do you think New Jersey's shore communities provide enough public access to their beaches or do you think shore communities have too many restrictions to their beaches?
                     Tot    Rep    Dem    Ind    Men    Wom    Wht    Blk
 
Enough public access 43%    49%    44%    35%    40%    46%    44%    42%
Too many restrictns  48     41     47     55     53     43     49     43
DK/NA                10     10      9     10      7     12      7     15
 
                                          Philly        HaveKids
                     Urban  SbUrbn ExUrbn land   Shore  Under18yrs
 
Enough public access 46%    41%    40%    48%    40%    46%
Too many restrictns  41     48     48     44     55     44
DK/NA                13     10     12      9      4     10
 
                     AGE IN YRS.......    INCOME.............
                     18-34  35-54  55+    <50    50-100 >100K
 
Enough access        53%    44%    38%    40%    42%    46%
Too many restrictns  42     47     51     49     48     48
DK/NA                 5      8     11     11     10      6
 
 
34. How serious a problem do you think local restrictions on public access to ocean beaches is in New Jersey - a very serious problem, a somewhat serious problem, a not too serious problem, or not a problem at all?
                     Tot    Rep    Dem    Ind    Men    Wom    Wht    Blk
 
Very serious         14%    10%    11%    19%    19%    10%    12%    14%
Somewhat serious     35     33     37     35     35     34     37     33
Not too serious      31     34     32     29     29     32     31     31
Not a problem        14     16     14     11     13     15     15     12
DK/NA                 7      8      6      6      4      9      5      9
 
                                          Philly        HaveKids
                     Urban  SbUrbn ExUrbn land   Shore  Under18yrs
 
Very serious         15%    13%    15%    13%    15%    12%
Somewhat serious     31     35     35     32     38     32
Not too serious      33     28     30     36     30     32
Not a problem        12     16     12     12     15     15
DK/NA                 9      7      8      7      2      9
 
                     AGE IN YRS.......    INCOME.............
                     18-34  35-54  55+    <50    50-100 >100K
 
Very serious         11%    13%    17%    17%    10%    14%
Somewhat serious     22     35     40     35     37     32
Not too serious      45     33     25     28     33     35
Not a problem        19     13     12     12     13     15
DK/NA                 3      7      7      8      6      4
 
 
35. Do you think the state should require towns to provide restrooms at their beaches or not?
                     Tot    Rep    Dem    Ind    Men    Wom    Wht    Blk
 
Yes                  83%    82%    88%    80%    80%    86%    82%    96%
No                   15     16     10     17     18     12     16      4
DK/NA                 2      2      2      3      2      2      2      1
 
                                          Philly        HaveKids
                     Urban  SbUrbn ExUrbn land   Shore  Under18yrs
 
Yes                  83%    84%    81%    85%    81%    85%
No                   15     14     16     12     18     14
DK/NA                 2      2      3      3      1      1
 
                     AGE IN YRS.......    INCOME.............
                     18-34  35-54  55+    <50    50-100 >100K
 
Yes                  74%    85%    85%    87%    84%    77%
No                   24     14     12     11     15     20
DK/NA                 2      1      3      3      1      3